match
Description
One of the most recognizable online dating sites started in 1995, offering inclusive profile options, user-friendly app, and algorithms to help singles find relationships. Features long-form profiles with up to 4,000 characters and 26 photos.
Market positioning
Established leader in serious relationship dating
Use cases
Ages 30+ looking for serious relationships, with 44% of members between ages 30-49, 37% over 50, and 59% single parents
Features
Over 96 million users
Wide variety of add-on features
50 likes per day with free version
Access to one-on-ones with dating experts
Comprehensive profile options
Less focused on image, more on context
Pros and cons
Based on: (AI summary)
Pros
- Over 96 million users
- Wide variety of add-on features
- 50 likes per day with free version
- Access to one-on-ones with dating experts
- Comprehensive profile options
Cons
- Challenging to access free version
- Only paid subscribers can send unlimited messages
- Wonky desktop experience
- Takes more time to weed through profiles