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Facebook Commerce

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Description

Social commerce platform allowing businesses to sell products directly through Facebook, enabling users to discover and purchase products without leaving the social media platform

Market positioning

Market leader in social commerce

Use cases

Businesses and consumers using Facebook for social commerce transactions

Features

Largest social commerce platform with 67.8 million shoppers
Established user base
Integrated social features
Mature platform with proven track record

Pros and cons

Based on: (AI summary)

Pros

  • Largest social commerce platform with 67.8 million shoppers
  • Established user base
  • Integrated social features
  • Mature platform with proven track record

Cons

  • High competition among sellers
  • Platform dependency
  • Limited customization options